Privacy Policy

Last updated: December 2024

California Berry Cultivars, LLC ("CBC," "we," "us," or "our") respects your privacy. This policy explains what information we collect, how we use it, and your rights regarding that information.

Information We Collect

Information You Provide

  • Contact Forms: Name, email address, company, phone number, growing region, and message content when you reach out to us.
  • Job Applications: Name, email, phone number, position of interest, cover letter/message, and resume (PDF) when you apply for a position.

Information Collected Automatically

When you submit a contact form, we automatically collect certain technical information to help us understand our visitors and prevent spam:

  • IP Address and approximate geographic location (city, region, country)
  • Device Information: Browser type, operating system, device type (desktop/mobile)
  • Referrer: The website or search engine that directed you to us
  • Page Activity: Pages visited on our site and time spent (Cultivar Explorer only)

This information is collected only when you submit a form and is used solely to provide context for your inquiry. We do not use this information to track you across other websites.

How We Use Your Information

  • To respond to your inquiries and messages
  • To review job applications and contact qualified candidates
  • To improve our website and services

We do not sell, rent, or share your personal information with third parties for marketing purposes.

Third-Party Services

We use the following services to operate our website:

  • Vercel Analytics: Privacy-focused, cookieless website analytics. Collects anonymous, aggregate data only (page views, country, device type). Does not track individual users or use cookies.
  • Resend: Email delivery service used to send form submissions to our team. Your submitted information is transmitted securely.
  • Vercel: Website hosting platform.

Cookies & Tracking

Our website does not use tracking cookies or third-party advertising trackers. We do not build user profiles or track you across other websites.

External Links

Our website may contain links to external websites, including our partners and industry resources. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any website you visit.

Cultivar Information Disclaimer

Information about our strawberry cultivars, including characteristics, performance data, and growing recommendations, is provided for general informational purposes only. While we strive for accuracy, actual plant performance may vary based on growing conditions, climate, soil, and agricultural practices. This information does not constitute professional agricultural advice. Please consult with CBC directly or a qualified agricultural professional before making planting decisions.

Your California Privacy Rights

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

  • Know what personal information we collect about you
  • Request deletion of your personal information
  • Opt out of the sale of personal information (we do not sell your data)
  • Non-discrimination for exercising your privacy rights

To exercise any of these rights, please contact us using the information below.

Data Retention

We retain contact form submissions and job applications for as long as necessary to fulfill the purpose for which they were collected, typically up to two years for general inquiries and the duration of the hiring process plus one year for job applications.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date.

Contact Us

To exercise your privacy rights or ask questions about this policy, email us at admin@cbcberry.com.